Whether it’s a policy fight on Capitol Hill, a political campaign, or a matter of national debate, Harper Polling provides uncommon and insightful polling. We tell you more than who’s ahead and who’s behind.
Harper Polling explores public attitudes that inform strategic decision-making in politics and public affairs. Our clients include Members of Congress, candidates, party committees, political advocacy groups, public affairs firms, businesses, and media organizations.
We use cutting-edge technology and new techniques to defy the old rules of formulaic polling, and give clients the strategic advantage they seek.
Harper Polling prides itself on striving for innovation in the rapidly-changing industry of public opinion polling.
Brock McCleary, President
Brock McCleary spent more than a decade formulating polling and analyzing data as a political operative, public affairs consultant, press secretary, ad maker, and party strategist.
The polling industry is largely devoid of pollsters with experience in the application of polling data. Brock brings an entirely unique perspective to polling. One that converts numbers into action.
Prior to founding Harper Polling, Brock spent four years at the National Republican Congressional Committee (NRCC) where served as both a senior campaign strategist and Polling Director.
During his two election cycles as a House Republican strategist, the NRCC picked up 63 seats in the House of Representatives in 2010, the largest gain since 1948, and secured the two largest majorities for Republicans since World War II.
Brock is one of the country’s foremost experts on the political landscape of the House of Representatives. Since 2010, the new faces in Congress far outnumber the old ones and redistricting in 2011 overhauled the congressional map. Few in politics understand the electoral footing that exists beneath this Congress better than Brock.
As NRCC Polling Director, Brock built a non-existent polling department that commissioned and analyzed over 200 polls in 100 congressional districts in 2012. He established the NRCC’s Topline Translator, a beltway-read analysis of public polling.
For the first time ever, the NRCC began conducting polls in-house utilizing Interactive Voice Response (IVR) technology. Brock used IVR polls for tracking competitive House races and testing party messaging.
Interactive Voice Response (IVR)
The rise of automated IVR polling methodology is fueled by its undeniable accuracy and proficiency. The affordability of IVR polling allows most budgets to utilize survey research. Fast, concise and reliable results are the hallmarks of this brand of polling.
Harper Polling works with a team of people who have vast knowledge and experience in IVR polling, having conducted tens of thousands of surveys since the inception of the technology.
Harper Polling also offers live-operator surveys for those who prefer the traditional polling methodology. While not as inexpensive or fast as IVR, live operator surveys are sometime preferable for longer surveys that include a large number of demographic questions.